Sao Paulo-SP
Job Responsibilities:
The LATAM Marketing Specialist, based in Sao Paulo, will have the following areas of responsibilities:
Job Responsibilities:
The LATAM Marketing Specialist, based in Sao Paulo, will have the following areas of responsibilities:
- Events recruitment & Execution
- Online promotions & Communications
- Marketing Programs
- Database & Operations support
Specifically, the Marketing Specialist will:
- Execute marketing plans for LATAM in support of our direct sales channel.
- Analyze and report on campaign successes with efforts to offer continuous improvement
- Localize and execute multi-brand and industry campaign (lead generation & awareness)
- Execute Equity Advertising Campaign in the Geography and Equity Respect at Geo Level in line with WW strategies
- Execute local / global events (LATAM Sales Kickoff , 3D Experience Forums, trade shows, etc)
- Ensure quality and quantity of database information
- Update and coordinate LATAM website
- Provide e-Marketing campaign support
- Develop monthly customer e- newsletters
- Ensure reporting & accuracy in various Execution Systems (SOD, Neolane, etc.)
- Define and Evaluate Industry Associations in LATAM to generate relationship activities that contribute our DS Solutions promotion.
- Develop relationships and collaborate with colleagues from other GEOs and Industries
- Bachelor’s Degree in Marketing
- 5 years’ experience in marketing events, online promotions, lead generation and marketing communications
- Bilingual in Portuguese and English with knowledge of Spanish a plus
- Ability to multi-task and work in a fast-paced environment;
- Experience in hi-technology and software industry preferred
- Excellent communication skills
- Detail-oriented
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