MARKETING COORDINATOR

Sao Paulo-SP

Responsibilities:

• To provide support for the offices to implement consistency of corporate branding, messaging and campaign position across the regions for all marketing activities;
• Assist with advertising including ad hoc advertising opportunities in designated territories in line with corporate branding;
• Maintain consistency in branding whilst refreshing adverts regularly in line with emerging stories / press releases / market trends.
• Assist with the print of new and/or updated collateral, as appropriate; - Co-ordinate the localisation and production of local collateral, including electronic (PDFs, HTML etc.,) printed and CD formats;
• Update and maintain the Sales team's first meeting pack
• Manage the local customer management relationship (CRM) databases to ensure they remain complete and accurate at all times;
• Perform regular general database maintenance tasks;
• Assist with imports and exports of data;
• Run management reports from CRM system as required;
• Assist with other regional CRM systems where required;
• Manage list rental licences and the associated data within the CRM system;
• Manage the implementation of Corporate and local direct mail campaigns, adapted to local market conditions where applicable;
• Assist with pulling relevant data from CRM system as needed;
• Maintain effectiveness reports;
• Provide web support for local websites, consistent to Corporate brand;
• Provide material, input and feedback for web content;
• Provide feedback as to effectiveness of internet resources;
• Maintain website effectiveness reports;
• Maintain the required facts and statistics for reporting, planning and feedback to corporate and local sales and marketing teams;
• To deliver high quality marketing services to the territory, to support the achievement of target revenue and key business performance indicators;
• To help achieve within budget, the Corporate and Local Marketing plan objectives and undertake a quarterly, cost benefit review;
• To monitor the work of the local marketing agencies as requested and ensure that goals are being achieved to the agreed quality standards within the agreed budgets;
• To establish and maintain productive working relationship with Country/Sales Managers and Marketing Coordinators in the branch offices acting as a point of contact for the sharing of good practice;
• To undertake any self-development or training, appropriate to the post and within the capability of the post-holder.

Essential qualifications:

• Bachelors degree;
• Fluency in english;
• Experience in marketing;
• Experience of web and analytical tools;
• Experience managing vendor relationships (printers, design agencies etc);
• Experience implementing and successfully completing projects;
• Database technology knowledge;
• Knowledge of marketing methods (advertising, direct marketing, events, telemarketing, collateral production).

Apply here.