Company: Buongiorno (Italy, MTA STAR: BNG), a multinational leader in digital entertainment.
Job Description
Description of Goals:
- Reporting to the B2C Business Director, your role is driven to manage large volumes of traffic, converting it into sales and increasing the revenue from all online (web & WAP) distribution channels for Brazil directly and giving support to the Iberia & Latam Business units.
- Manage CPA and CPM campaigns for the company in Brazil on an ongoing basis.
- Reporting of ROI (cost vs sales) of all campaigns for Brazil.
- Management and daily contacts of company’s affiliation programs (CPA).
- Direct contact with Design team for production of banners & Splash pages.
- Coordination with IT / Product team for testing, QA, etc.
- Monthly control and tracking over expenditure and insertion on internal tool for book keeping.
Minimum Experience:
- 2-3 years minimum experience.
- Bachelor Degree.
- 2 or 3 years experience in Online Marketing (CPM, CPC, and CPA) campaigns.
- Ability to manage large scale SEM and Display advertising campaigns.
- Knowledge of search engine analytics and reporting (Google & Yahoo SM).
- Experience managing WAP Campaign and Mobile sector insider knowledge.
- Good understanding of ROI.
- Creative and analytical thinker.
- Advanced excel user.
- Very strong English command in both written and spoken.
- Good communication skills.
- International experience.
- Fluent in Spanish.
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